Award-winning arts marketing consultant Donna Walker-Kuhne is the country’s go-to expert on creating multicultural audiences. Widely recognized as the author of the groundbreaking Invitation to the Party: Building Bridges to the Arts, Culture and Community (Theater Communications Group, 2005), she follows up that title with Champions for the Arts: Lessons and Successful Strategies for Engaging Diverse Audiences.

Walker-Kuhne’s latest book is an essential how-to for organizations to engage diverse communities through thoughtful campaigns and meaningful partnerships. The author draws on years of experience in cultivating and sustaining new audiences, and has interpreted her strategies for arts leaders here and abroad, including Australia, South Africa and Russia.

Champions for the Arts: Lessons and Successful Strategies for Engaging Diverse Audiences describes opportunities for engaging communities through arts education and how cultural exchanges can serve as catalysts for social change. Other sections address the power of digital marketing and effective methods for measuring success.

The Founding President of Walker International Communications Group, Walker-Kuhne is a dynamic lecturer and innovator who shares her expertise with clients representing events from intimate gallery productions to Broadway hits and feature films. She was named the nation’s foremost expert in audience development by the Arts & Business Council and serves the New Jersey Performing Arts Center as Senior Advisor for Community Engagement. She has raised more than $20 million in earned income by promoting the arts to multicultural communities.

Champions for the Arts: Lessons and Successful Strategies for Engaging Diverse Audiences is a must-read for anyone who works in the performing and visual arts, especially students, arts administrators, funders, members of the entertainment industry, and arts enthusiasts.